The short answer
A hardware or home improvement retailer has a split card mix that most retail categories do not. Consumer sales run the ordinary card-present programs — CPS/Retail, Debit at 0.80% + $0.15 for exempt debit and Product 2 consumer credit at 1.51% + $0.10 for all other products on Visa's schedule effective April 18, 2026. Trade counter sales run commercial programs that cost materially more: exempt business debit is 1.70% + $0.10 card present, Business Product 2 runs from 1.90% + $0.10 in Spend Tier I to 2.25% + $0.10 in Spend Tier V, and Business Non-Qualified is 3.15% + $0.20. Commercial Product 3 for purchasing and corporate cards is 1.75% + $0.10. Special orders add a deposit problem, because retail is not permitted to settle a different amount from the one it authorised.
Two card mixes under one roof
Most retail pricing conversations assume one customer type. A hardware store has at least two, and they cost different amounts. The consumer buying a $14 box of screws is a small-ticket card-present sale where the per-item cents dominate. The contractor buying $1,800 of lumber on a business card is a commercial transaction priced on a separate schedule that many independent operators have never been shown. The gap is not marginal. The table below puts the two side by side, effective April 18, 2026. Read the business rows and then look at your own statement: if a meaningful share of your volume is trade and your provider quotes you one blended rate, that rate is being set by the expensive half and applied to the cheap half.
| Program | Who presents it | Rate |
|---|---|---|
| CPS/Retail, Debit | Consumer, exempt debit, chip or contactless | 0.80% + $0.15 |
| CPS/Small Ticket, Debit | Consumer, small basket, PIN on Visa Network 002 | 1.55% + $0.04 |
| Product 2, All Other Products | Consumer credit | 1.51% + $0.10 |
| Business Debit, Card Present (exempt) | Trade customer on a business debit card | 1.70% + $0.10 |
| Business Product 2, Spend Tier I | Trade customer on a business credit card | 1.90% + $0.10 |
| Business Product 2, Spend Tier V | Trade customer on a business credit card | 2.25% + $0.10 |
| Business Product 1, Spend Tier I | Trade customer, card not present | 2.65% + $0.10 |
| Commercial Product 3 | Purchasing or corporate card | 1.75% + $0.10 |
| Business Non-Qualified | Business card, failed qualification | 3.15% + $0.20 |
Level 2 data is the one lever that exists on a commercial sale
On a consumer sale the qualification levers are mostly mechanical: read the chip, close the batch on time, do not key. On a commercial sale there is an additional lever, because the network prices commercial transactions partly on how much purchase information travels with them. Visa's corporate and purchasing schedule lists Commercial Product 3 at 1.75% + $0.10 alongside separate commercial levels that depend on the data submitted. In practice this means capturing and transmitting the additional fields — the customer code or purchase order reference, the tax amount, and at the deeper level the line-item detail — rather than sending a bare amount. Two cautions. First, this is a POS and gateway capability question, not a pricing negotiation: if the system cannot collect and pass the fields, no rate schedule will conjure them. Second, an incomplete or invalid data submission can leave a transaction worse off than a clean basic one. Before you build a trade programme around it, ask your provider in writing which commercial levels your platform can actually achieve on your hardware, and ask for a test transaction that demonstrates it rather than a brochure.
Special orders, deposits and the rule retail does not get an exemption from
Special orders are the hardware equivalent of a furniture delivery date: money taken now for goods that arrive later, often with a price that moves when the supplier confirms. The card rule to know is that where the transaction amount is above the applicable floor limit, the clearing amount and the authorised amount must match unless one of the permitted variations in Visa's Table 7-10 applies — and that list covers taxicabs, eating places, drinking places, fast food, beauty and barber shops, health and beauty spas, cruise lines and lodging, vehicle rental and card-absent cardholder-initiated transactions. Retail is not on it. So the deposit is one transaction and the balance is another, each authorised on its own day for its own amount. If the supplier price moves, the balance simply reflects it; what you cannot do is settle a bigger number against the deposit authorisation. The same section requires the clearing amount and the amount to match exactly following a partial authorisation response, which matters on the larger special orders where a card may partially approve. The record to keep is the expected arrival date in writing on the customer's copy, because that is the date a merchandise-not-received dispute is measured from.
Returns at a hardware counter, and the disclosure the rule actually requires
Hardware retail has a return profile nobody enjoys: opened boxes, cut-to-length material, special orders, and trade customers returning surplus at the end of a job. If you restrict returns, refunds or cancellations, Visa's Section 5.4.2.5 requires the policy to be disclosed to the cardholder — for card-present transactions, at the point of transaction before the cardholder completes the transaction, or on the front of the transaction receipt, and where the disclosure sits on the receipt or in a separate contract it must be accompanied by a space for the cardholder to indicate acceptance. The same rule states that a merchant must not require a cardholder to waive the right to dispute a transaction with the issuer. For special orders in particular that means the non-returnable status has to be on the order document with an acceptance line, not on a sign behind the till that nobody signed. On the refund side, credits go back to the same payment credential used for the original transaction to the extent possible, and a merchant must not process a credit transaction receipt without having completed a previous retail transaction with the same cardholder — which is the rule that stops a trade customer asking for a refund to a different card.
Debit routing, small baskets and the arithmetic of the consumer aisle
Back on the retail side, the economics are the familiar small-basket ones. Debit is a large share of consumer volume and it is the only part of the mix with a statutory ceiling: 12 CFR 235.3(b) caps the interchange fee on a covered electronic debit transaction at 21 cents plus 5 basis points of the transaction value, and 12 CFR 235.4 permits an additional penny for issuers meeting the fraud-prevention standards. Those caps apply only to issuers above the asset threshold, which is why Visa publishes separate exempt and regulated columns. The provision worth acting on is 12 CFR 235.7(b), which prohibits an issuer or a payment card network from inhibiting, by contract, requirement, condition, penalty or otherwise, a merchant's ability to direct the routing of an electronic debit transaction over any network that may process it. On a store where thousands of sales a month sit under $20, routing and the per-item structure decide more of the bill than the percentage does. Ask which debit networks are enabled on your terminals and who set the routing priority.
What to put in the agreement
Four things, specific to this category. Ask for interchange-plus pricing that shows the interchange line, so you can see the trade half and the consumer half separately. Ask for confirmation, in writing, of the commercial data levels your POS and gateway can achieve, with a demonstration. Ask how partial authorisation is handled at the counter, because special orders will hit it. And ask for the term, renewal and early termination calculation in plain figures. Separately, PCI DSS applies to every merchant that accepts payment cards regardless of size; the PCI Security Standards Council publishes merchant guidance and the listings of validated PIN transaction security devices, and your self-assessment questionnaire type is determined by how you accept payments — a store with a trade counter taking phone orders is in a different position from a purely card-present one.
About the rate tables on this page: Visa is the only card network that publishes a public US merchant interchange schedule, so the rate tables on this site are Visa-only. Mastercard, American Express and Discover do not publish an equivalent US merchant schedule, and their rates are neither shown above nor implied by these figures. Ask your processor for the rates that apply to each network on your account.
Key takeaways
- Trade customers on business cards cost more: exempt business debit is 1.70% + $0.10 card present
- Business Product 2 runs 1.90% + $0.10 to 2.25% + $0.10 across Spend Tiers I to V
- Business Non-Qualified is 3.15% + $0.20 — worse than consumer non-qualified
- Commercial Product 3 for purchasing and corporate cards is 1.75% + $0.10
- Level 2 data is a POS and gateway capability, not a pricing negotiation
- Retail has no amount-variation exemption, so a special-order deposit and balance are separate authorisations
- A non-returnable special order needs an acceptance line on the order document
- 12 CFR 235.7(b) protects your right to direct debit routing on the consumer aisle
Related guides
- Retail payment processing and POS
- Retail Credit Card Processing: What a Store Pays
- Level II and III Card Data: How B2B Interchange Works
- B2B and Wholesale: Reading Visa's Commercial Card Rates
- Trades and Contractors: Deposits, Balances and Cancellations
- Small Tickets: What Visa's Schedule Charges on a $4 Sale
- Regulation II: Debit Interchange Caps (Durbin) Explained
- Furniture Store Payments: Deposits and Delivery
Sources
- Visa – Visa USA Interchange Reimbursement Fees (18 April 2026) (checked 2026-09-17)
- Visa Core Rules and Visa Product and Service Rules (18 April 2026) (checked 2026-09-17)
- Visa Core Rules and Visa Product and Service Rules (18 April 2026), Section 5.4.2.5 and Core Rule 1.5.4.14 (checked 2026-09-17)
- Electronic Code of Federal Regulations, 12 CFR Part 235 (Regulation II) (checked 2026-09-17)
- PCI Security Standards Council – Merchants (checked 2026-09-17)
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